A few years ago, I witnessed a fight between a Product Manager and a Senior Account Executive. 🤬 👊

Boy, that was more intense than a Floyd Mayweather boxing fight! 🥊🤕

– PM: “Why are you overselling features we don’t have ?”
– Sales: “I need this Entreprise feature for yesterday!! What are you doing all day??”

Sounds familiar? 😇

Well Marcel Gordon, Shift Technology’s #product Leader, just told me everything there is to know about how to make #productmanagers and #sales teams work effectively together.

And just so you know, Shift technology is conquering the world and raised $320m from tier 1 VC funds..

Believe me. These folks know what they are talking about!

Do you want to know the top 10 things you can do right now to have PMs and Sales work hand in hand, and build the best product??

 

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